Custom Avito CRM
with AI Integration
Refactoring and development of an internal CRM for Avito workflows: stable inbox, redesigned chats, mobile access, dark theme, and automation scenarios with AI-powered suggestions.
Task
The client was already conducting sales through a custom CRM, but technical debt had accumulated and capabilities were lacking to handle growing load. The code and UX needed improvement, along with new features: a full mobile version, dark theme, price and data synchronization with Avito, and chat redesign for real manager workflows.
Solution
We gradually strengthened the interface and reliability: unified theme for desktop and mobile, redesigned inbox and chats, tools to accelerate conversations, and blocks with AI assistant and analytics.
- Mobile layout and dark theme (desktop and mobile), smooth switching without flickering and visual glitches on navigation
- Chats: answer templates, shortcuts, emoji picker on desktop, bulk sending and multi-photo insertion, close chat with Escape
- Inbox: compatible filters by price and recency, bulk selection without issues when opening chats and refetching, separate archive navigation
- Chat header: order link next to listing, icon-based actions with tooltips instead of overloaded menu
- Message author signature depending on actual sender (bot / manager)
- OpenAI integration for suggestions and automation scenarios in conversations and analytics
- Synchronization improvements for listings and prices with marketplace, aligned with client business logic
Results
After implementing the mobile version, stable inbox, and response automation, managers handle more conversations without quality loss; AI removes routine work and speeds up decision-making. The figures above are portfolio estimates; when actual KPIs become available, replace with real data.
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